• Planning monthly content calendars for clients, ensuring client goals are at the forefront of the strategy.
• Writing creative, strategic content for multiple business across social media platform including Facebook, Twitter, Instagram, Pinterest, LinkedIn, Youtube, Google My Business, and more.
• Research trending audio and Reels/Tik Toks to present ideas to client.
• Editing Reels/Tik Toks.
• Sourcing images for posts and creating supplemental graphics as needed.
• Set up and management of paid campaigns on Facebook and Instagram
• Creating events, photo albums, etc.
• Pulling analytics and stats for client reports. Explain meaning and importance of specific data to clients regarding their social media.
• Identifying new social platforms for clients and advising on expanding to new platforms.
• Knowledge of Facebook Meta Business Manager and Ads Manager.
• Creation of email newsletters for multiple clients.
• Curating content, linking images, writing descriptions.
• Distribution and reporting to client on open rates, clicks, etc.
• Development of strategic funnels.
• Reviewing stats and reporting back to client, advising on how to optimize current funnels, lead magnets, etc.
• Writing monthly blogs for clients, utilizing keyword content strategy.