Strategy Planning
We build out a full, customized strategy plan for your business including social media, PR, paid digital, email marketing, influencer campaigns, and more. You have options: We can build out a plan and hand it off to your team or our team can execute for you. We also offer an option for one of our senior-level staff to oversee your team each month to guide their execution. That way, you can focus on leading your business, and we’ll lead your team, tweaking the strategy as needed. It’s a beautiful thing.
Public Relations
Visibility. Awareness. We help your business be seen through media coverage, partnerships, collaborations, and more. We use this as a springboard to drive people back to your social media, website, email list, text list, etc, so we can continue to nurture the relationship.
Organic Social Media
We handle your presence on social media from start to finish – coordinating content collection, editing photos/videos, writing captions, posting, responding to comments, DMs – the full nine yards!
Paid Social Media
We take your budget and maximize it to the fullest extent through paid ads on Facebook, Instagram, TikTok, LinkedIn, Pinterest, Google My Business, and more. We coordinate the visuals and copy, as well as set up the ad and monitor it closely to ensure performance. Stop hitting the “Boost” button. It’s a trap! We’ll show you the true strength of paid social.
Email Marketing
We nurture your audience through newsletters, funnels, special offers, and other creative ways to stay top of mind. We are experts at growing your list and segmenting your audience to ensure we keep subscribers engaged with info that feels specific to their interests.
Media Relations
We guide you in all things media-related, helping make sure the messaging and visual representation of your business is always in an optimal light. We coordinate proactive media relations, as well as providing valuable counsel should there be a time of crisis.
Influencer Campaigns
When executed correctly, utilizing influencers can catapult your brand awareness, social media following, email subscribers, and more. We find, vet, and negotiate campaigns with influencers that are already connected to your ideal customer. We use trackable links and codes and collect data to measure success.
Special Events & Campaigns
Forget a boring ribbon cutting or a dry PSA. We create newsworthy campaigns that people actually remember. From grand openings to new developments, company expansions, and social cause campaigns, we utilize media coverage, social media, email marketing, and numerous other resources to get the word out.
